To add your GIF, simply upload your image as you would any other image. They used a simple but effective gif effect to provoke the interest in their subscribers. Net-a-porter wanted to make an accent on their huge variety of models and presented them in quite an interesting way. Psychologically, when you win your prize, you would be more likely to use it. The jeans are arranged in an U-form line, outlining the copy of the campaign.
Now that you better understand this phenomenon, you can take the tips we provided and get creative.
Cat Gets Caught Chewing Cable